Puma is a German brand, one of the leading sporting goods producers. The company was founded by Rudolph Dassler, brother of Adidas founder Adolf Dassler. The brothers managed a joint company at the start, but in 1948 they split up and a rivalry was born. After the split, Rudolph first called his company Ruda, only to rename it later to Puma.

The company produces basketball, football, running, workout, golf and motorcycle sports gear. The brand’s philosophy is based on courage, as this is a trait that characterizes top athletes. It owes its leadership among the top sports brand to the constant progress of design and technology.

The brand’s mission is to be the fastest sports brand in the world, to produce for the fastest and the best athletes, for those who always aim for more.